Merger of Tim Horton’s and Burger King

What is your honest opinion of the proposed merger of Tim Horton’s and Burger King?

Apparently the combined company will then be the third largest fast-food company in the world.

Frankly I think Neil would have been horrified.

Tim Horton’s CEO vowed to make sure that Timbits remain “as much a symbol of Canada as the Beaver or the Mounties.”

Do you think he has a hope of keeping that promise? If the deal goes through, the combined company will own approx. 18,000 restaurants in more than 100 countries. In a thoroughly researched article, MacLean’s magazine points out that one false step and all the good will Tim Horton’s has built up over the years will dissipate. The title of their article in the September issue is “The Tim Horton’s Takeover: A Half-baked deal. Why that is dangerous move.”

Is bigger always better? Is this kind of corporate takeover good for ordinary Canadians? Will Tim Horton’s be able to maintain its’ high standard of coffee and doughnuts?

Neil’s friend, Jim, used to tease by suggesting ‘let’s stop at one of the competitors’.. Neil would yell ‘Tim Horton’s it is.’ His favourite doughnut was sour cream. What is yours?

The deal is not done yet, what would be your vote?

2 Comments »

  1. 1
    Vin Smith Says:

    …I grieves me that corporations in foreign countries buy up iconic brands at an ever greater pace. Burger King–an American company–has no business taking over a uniquely Canadian enterprise.

    And I say this as an American.

    Fiat has no business absorbing Chrysler There are Asian Companies, like Lenovo, who have bought out American companies. One Lenovo buyout was the purchase of the IBM ThinkPad brand. Another is Bridgestone, a Japanese company, that bought out the American company, Firestone.

    Again… As an American, I do not like that.

    So, what is the difference having Burger King take over Tim Horton’s? No difference at all. It would have taken Burger King a very long time to get a foothold in Canada on their own to effectively compete with Tim Horton’s business model. Without arguing the merits of foreign corporations doing business in Canada–or the US–just keep in mind by soaking up Tim Horton’s, something distinctly Canadian gets hammered into a shape that will hardly be recognizable to The customer base that embraces the Tim Horton chain.

  2. 2
    Catharine Says:

    Vin,
    Thank you for your interesting comments. I agree with every point you make. Whatever happened to ‘small is beautiful’. It interests me that many young people here in Quebec and elsewhere I believe are going back to the old ways of farming – small farms without big expensive machinery.
    Best wishes for your KCAA radio programmes at 11pm tonight.
    Cheers
    Catharine


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